TV Japan Advertisement

TV Japan as an Advertising Medium

TV Japan as an Advertising Medium

TV Japan is the sole Japanese language station broadcasting 24/7 in the USA and Canada. Drawing from the daily news and programming currently airing in Japan, it showcases the most popular Japanese dramas, movies, and variety shows, while organizing them for North American schedules. TV Japan currently broadcasts to subscribed households and hotels under contract.

Viewership across NA Hours viewing Average TV consumption

Media Guide

TV Japan presents advertising opportunities through television, print, and online (website, e-mail magazines).

TV Media

TV

Ad space: Available before and after programs.
1 unit = 30 seconds.

Timed Commercial Messaging

Client appoints specific programs or time(s) of the week.

Spots Commercial Messages

not assigned to specific programs or time slots. TV Japan will optimize broadcast times according to changing programming situations.

Sponsorship Spots (BL)

Banners and logos can be displayed in 15 second segments along with 30 second spots before and after programs, and announced as sponsors of those shows.


Rates     Time CM & Spot CM

Time Unit Rank Price
Prime
(21:00 - 24:00 ET)
30 Sec. A+ $450.00
A $400.00
B $350.00
Prime Time News 30 Sec. News $375.00
Non-Prime 30 Sec. C $300.00

Rates     Sponsorship

Time Unit Rank Price
Prime
(21:00 - 24:00 ET)
15 sec BL x 2
+ 30 sec. x 2
A+ $900.00
A $800.00
B $700.00
Prime Time News N/A N/A N/A
Non-Prime 15 sec BL x 2
+ 30 sec. x 2
C $600.00

Print Media

Program Guide

Mailed each month to subscribers, offering detailed, easy-to-read programming descriptions and times, our program guide is also our community newsletter, packed with useful information and entertaining features. It's a publication that stands by itself, and will be read over and over again. This means maximum ad visibility, maximum response.


Issuing period: Late each month
Circulation:72,000 copies
Format: Letter size, 20-24 pages

Ad space and rates

Placement Size/Color Options Price
Back Cover Full Page/4c $4,000.00
Inside Full Page/4c $3,500.00
1/2 Page/4c $2,500.00
1/4 Page/4c $1,500.00

Online Media

website

In October 2013 TV Japan completed the rebuilding of its home page web portal to better serve the viewer community. Access information, program recommendations, and a searchable list of hotels where TV Japan is available keep subscribers informed and connected. Beginning April 2014, subscribers visiting the website will be able to view exclusive trailer content, to better tailor their viewing experience.

TV Japan's home page portal receives just under one half million views from among as many as 50,000 individual users per month.


Page Views: 480,000/month
Unique Users: 50,000/month

Ad space

Placement Size
Top page - left 179 X 80 pix

Online Media

eNewsletter

TV Japan informed with its "Recommended Viewing" mail magazine, released in HTML email format late each month. It serves as a daily reference to the content of the day's cooking and health programming, so subscribers can be sure not to miss the information most important to them. A weekly text version of the Mail Magazine arrives every Friday, with weekend programming recommendations and announcements of any program changes or specials on the horizon.

In addition to TV Japan's set schedule of programming, please inquire about special tie-in broadcast opportunities to benefit your organization or project.


Publishing frequency: Weekly
Circulation: 18,000

Ad Spcace

Placement Size
Upper Column/Lower Column 234 x 60 px
Special Package Rate

TV Japan Advertising Inquiries

To inquire about advertising through TV Japan, please contact us by using this form. A representative will reply with more detailed information.

Click here for our media kit for advertisers

Japanese Media Kit

Japanese Media Kit

English Media Kit

English Media Kit

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